Some said it was an unbridled disaster.
It was discovered that certain beef burgers sold by the supermarket chain Tesco in the UK contained horse meat.
Although customers were not thrilled with the discovery, it did provide fuel for pranksters.
Tesco Wheres My Mum? Horse In Loughborough Tesco
Horsemeat discovered in beefburgers on sale at Tesco and Iceland, The Independent>>